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Careers
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Designation: Associate - Marketing & Communication
Location: Chennai
Job Objective: To position RIN as the best choice organization for translating innovative ideas into products to innovators and partners.
Reporting to: Head – Operations
Qualification: Rural MBA
Experience (Years / Nature):
2-3 years
+ marketing of new services (not products) in rural areas
+ experience in the Indian social enterprise sector
+ exposure to innovations (desirable)
Knowledge: Positioning, Branding
Skills: Networking, Communication, PR
Competencies :
· Good communication skills – Fluency in English, Tamil & Hindi
· Achievement orientation - High energy, Drive to perform, Desire to excel, Search for recognition & visibility
· Strong persuasion skills
· Ability to drive performance, perfectionist
KRAs / Activities
· Marketing of L-RAMP to Innovators and other partners
- Ability to view the sector and seek appropriate positioning and relationships
- Organise an annual innovation awards programme
· Scouting for Innovations
- Conduct My Idea Programmes for students
- Organise and/or partner business plan competitions
- Patent searches and scan other databases
· Pre-screening of Innovations and Innovators
- Carry out the initial screening process for both Innovation feasibility and innovator commitment
- Feed in the above data to KM and to PiP programme
· Network Building and Management
- Extend and Connect with network members
- Manage a network portal
- Organize physical meetings of the network
· Media Planning & Communication
- Identify and use the right media for publicizing L-RAMP work
- Update Content and ensure readership of LRAMP blog and newsletter
